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  1. mar·ket share

    /ˈmärkət ˌSHer/

    noun

    • 1. the portion of a market controlled by a particular company or product: "a leading internet service provider with a 15 percent market share"
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  3. Market share - Wikipedia

    en.wikipedia.org/wiki/Market_share

    Market share. Market share is the percentage of the total revenue or sales in a market that a company's business makes up. For example, if there are 50,000 units sold per year in a given industry, a company whose sales were 5,000 of those units would have a 10 percent share in that market. "Marketers need to be able to translate sales targets ...

  4. Stock market - Wikipedia

    en.wikipedia.org/wiki/Stock_market

    Stock exchange. A stock exchange is an exchange (or bourse) where stockbrokers and traders can buy and sell shares (equity stock ), bonds, and other securities. Many large companies have their stocks listed on a stock exchange. This makes the stock more liquid and thus more attractive to many investors.

  5. Market share analysis - Wikipedia

    en.wikipedia.org/wiki/Market_share_analysis

    Market share analysis. Market share analysis is a part of market analysis and indicates how well a firm is doing in the marketplace compared to its competitors. Givon, Mahajan, and Muller have researched spreadsheet and word processing software firms to give a clearer image of how to determine market share in the software industry.

  6. Market (economics) - Wikipedia

    en.wikipedia.org/wiki/Market_(economics)

    v. t. e. In economics, a market is a composition of systems, institutions, procedures, social relations or infrastructures whereby parties engage in exchange. While parties may exchange goods and services by barter, most markets rely on sellers offering their goods or services (including labour power) to buyers in exchange for money.

  7. Market concentration - Wikipedia

    en.wikipedia.org/wiki/Market_concentration

    In economics, market concentration is a function of the number of firms and their respective shares of the total production (alternatively, total capacity or total reserves) in a market. [1] Market concentration is the portion of a given market's market share that is held by a small number of businesses. To ascertain whether an industry [2] is ...

  8. Stock market index - Wikipedia

    en.wikipedia.org/wiki/Stock_market_index

    The NASDAQ spiked during the dot-com bubble in the late 1990s, a result of the large number of technology companies on that index. In finance, a stock index, or stock market index, is an index that measures the performance of a stock market, or of a subset of a stock market. It helps investors compare current stock price levels with past prices ...

  9. Market penetration - Wikipedia

    en.wikipedia.org/wiki/Market_penetration

    Market penetration involves targeting on selling existing goods or services in the targeted markets to increase a better market share/value. It can be achieved in four different ways, including growing the market share of current goods or services; obtaining dominance of existing markets; reforming a mature market by monopolising the market and ...

  10. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Market challenger: The market challenger holds the second highest market share in the category, following closely behind the dominant player. Their market posture is generally offensive because they have less to lose and more to gain by taking risks. They will compete head to head with the market leader in an effort to grow market share.

  11. Concentration ratio - Wikipedia

    en.wikipedia.org/wiki/Concentration_ratio

    A concentration ratio (CR) is the sum of the percentage market shares of (a pre-specified number of) the largest firms in an industry. An n -firm concentration ratio is a common measure of market structure and shows the combined market share of the n largest firms in the market. For example, if n = 5, CR5 defines the combined market share of ...

  12. Relative market share - Wikipedia

    en.wikipedia.org/wiki/Relative_market_share

    The purpose of the “relative market share metric” is to access a firm's or a brand's success and its position in the market. A firm with a market share of 25% would be a powerful leader in many markets but a distant “number two” in others. Relative market share offers a way to benchmark a firm's or a brand's share against that of its ...