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The yellow pages are telephone directories of businesses, organized by category rather than alphabetically by business name, in which advertising is sold. The directories were originally printed on yellow paper, as opposed to white pages for non-commercial listings. The traditional term "yellow pages" is now also applied to online directories ...
Telephone directory. A telephone directory, commonly called a telephone book, telephone address book, phonebook, or the white and yellow pages, is a listing of telephone subscribers in a geographical area or subscribers to services provided by the organization that publishes the directory. Its purpose is to allow the telephone number of a ...
As phone lines became more popular—between 1942 and 1962, the number of phones in the U.S. grew 230% to 76 million—telephone companies realized they would run out of phone numbers.
YP LLC. Yellowpages.com is a United States-based web site operated by Thryv that provides listings for local businesses. In 2013, it was re-branded as YP.com or simply "YP". It currently offers a broad range of marketing tools including online presence, local search, display ads and direct marketing. It was previously a wholly owned subsidiary ...
Whitepages is a provider of online directory services, fraud screening, background checks and identity verification for consumers and businesses. It has the largest database available of contact information on residents of the United States. [3] Whitepages was founded in 1997 as a hobby for then- Stanford student Alex Algard.
The Yellow Pages, which just a decade or so ago had rival publishers fighting with telephone company directories over copious ad revenue, have had a rough go of it of late, particularly in larger ...
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