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Informally, the campus is called UC Berkeley, Berkeley, or Cal. More specifically, the campus uses the terms in the following ways: "UC Berkeley" is the standard brand name for communications to the general public. The university's current brand identity standards call for "UC Berkeley" to be used in the first reference in any communication.
The University of California ( UC) is a public land-grant research university system in the U.S. state of California. Headquartered in Oakland, the system is composed of its ten campuses at Berkeley, Davis, Irvine, Los Angeles, Merced, Riverside, San Diego, San Francisco, Santa Barbara, and Santa Cruz, along with numerous research centers and ...