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  2. Service blueprint - Wikipedia

    en.wikipedia.org/wiki/Service_blueprint

    A simple way to think about blueprints is as a process chart which consists of inputs, process and outputs. Inputs (raw materials) → Process (transformation) → Outputs (finished goods) Service blueprints include actions and the amount of discretion for varying each step. A service blueprint is always constructed from the customer's perspective.

  3. Voice of the customer - Wikipedia

    en.wikipedia.org/wiki/Voice_of_the_customer

    Voice of the customer. In marketing and quality management, the voice of the customer ( VOC) summarizes customers' expectations, preferences and aversions. A widely used form of customer's voice market research produces a detailed set of customer wants and needs, organized into a hierarchical structure, and then prioritized in terms of relative ...

  4. Customer proprietary network information - Wikipedia

    en.wikipedia.org/wiki/Customer_proprietary...

    Customer proprietary network information (CPNI) is the data collected by telecommunications companies about a consumer's telephone calls. It includes the time, date, duration and destination number of each call, the type of network a consumer subscribes to, and certain other information that appears on the consumer's telephone bill .

  5. Concierge - Wikipedia

    en.wikipedia.org/wiki/Concierge

    Concierge. A concierge ( French pronunciation: [kɔ̃sjɛʁʒ] ⓘ) is an employee of a multi-tenant building, such as a hotel or apartment building, who receives guests. The concept has been applied more generally to other hospitality settings and to personal concierges who manage the errands of private clients.

  6. Customer-premises equipment - Wikipedia

    en.wikipedia.org/wiki/Customer-premises_equipment

    In telecommunications, a customer-premises equipment or customer-provided equipment ( CPE) is any terminal and associated equipment located at a subscriber's premises and connected with a carrier's telecommunication circuit at the demarcation point ("demarc"). The demarc is a point established in a building or complex to separate customer ...

  7. Customer retention - Wikipedia

    en.wikipedia.org/wiki/Customer_retention

    Customer retention. Customer retention refers to the ability of a company or product to retain its customers over some specified period. [1] High customer retention means customers of the product or business tend to return to, continue to buy or in some other way not defect to another product or business, or to non-use entirely.

  8. Services marketing - Wikipedia

    en.wikipedia.org/wiki/Services_marketing

    The American Marketing Association defines service marketing as an organizational function and a set of processes for identifying or creating, communicating, and delivering value to customers and for managing customer relationship in a way that benefit the organization and stake-holders.

  9. Servicescape - Wikipedia

    en.wikipedia.org/wiki/Servicescape

    Servicescape is a model developed by Booms and Bitner [1] to emphasize the impact of the physical environment in which a service process takes place. The aim of the servicescapes model is to explain behavior of people within the service environment with a view to designing environments that does not accomplish organisational goals in terms of ...