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AOL Instant Messenger (AIM) – was AOL's proprietary instant-messaging tool. It was released in 1997. It lost market share to competition in the instant messenger market such as Google Chat, Facebook Messenger, and Skype. It also included a video-chat service, AV by AIM. On December 15, 2017, AOL discontinued AIM.
The landscape for instant messaging involves cross-platform instant messaging clients that can handle one or multiple protocols. Clients that use the same protocol can typically federate and talk to one another.