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Pacific Bell Directory was founded in 1984 to take over directory operations formerly provided by Pacific Bell and Nevada Bell themselves. PBD published its telephone directories under the SMART Yellow Pages name.
He recognized the opportunities for Yellow Pages and soon concentrated on a telephone directory operation that, as L. M. Berry and Company, developed into a coast-to-coast enterprise and became one of the foremost telephone directory publishers in the United States, handling one out of every four telephone directories in the United States.
In 1980 the White Pages was separated from the Yellow Pages in Brisbane. This continued across Australia in the 1980s until the White Pages was completely separate from the Yellow Pages. The White Pages directory became so large that it was necessary to print multiple editions, splitting the alphabet in half. [7]
Electronic Yellow Pages are online versions of traditional printed business directories produced by telephone companies around the world. Typical functionalities of online yellow pages include the alphabetical listings of businesses and search functionality of the business database by name, business or location.
It is the principal rival (and for the 1980s and some of the 1990s the sole rival) to the Yellow Pages (published by Thomson as the Thomson Yellow Pages until it was sold to the privatised BT). The printed directory was distributed without charge to households and businesses, reaching some 22 million homes and businesses at its peak.
As of 2013 Whitepages provides its data and related services through seven web properties, ten mobile apps [50] and through multiple web properties, including 411.com and Switchboard.com. [51] The Hiya app (previously known as Whitepages Caller ID) checks incoming calls against a database of phone numbers known for spam or scam calls and helps ...
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