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  2. Logistics - Wikipedia

    en.wikipedia.org/wiki/Logistics

    A warehouse in South Jersey, a U.S. East Coast epicenter for logistics and warehouse construction outside Philadelphia, where trucks deliver slabs of granite [1]. Logistics is the part of supply chain management that deals with the efficient forward and reverse flow of goods, services, and related information from the point of origin to the point of consumption according to the needs of customers.

  3. Customer retention - Wikipedia

    en.wikipedia.org/wiki/Customer_retention

    The measurement of customer retention should distinguish between behavioral intentions and actual customer behaviors.The use of behavioral intentions as an indicator of customer retention is based on the premise that intentions are a strong predictor of future behaviors, such that customers who express a stronger repurchase intention toward a brand or firm will also exhibit stronger ...

  4. Marketing management - Wikipedia

    en.wikipedia.org/wiki/Marketing_management

    A statement of the company's key objectives often subdivided into marketing objectives and financial objectives; The marketing strategy the business has chosen, specifying the target segments to be pursued and the competitive positioning to be achieved; Implementation choices for each element of the marketing mix (the 4 Ps)

  5. Common Service Centres - Wikipedia

    en.wikipedia.org/wiki/Common_Service_Centres

    Common Service Centers (CSCs) Introduction. Common Service Centers (CSCs) are a key component of the Digital India initiative launched by the Government of India. These centers aim to provide essential government and non-government services to citizens, particularly in rural and remote areas, through digital means.

  6. Service recovery paradox - Wikipedia

    en.wikipedia.org/wiki/Service_recovery_paradox

    Service failures occur when service delivery falls short of customer expectations. Service failures are profoundly different to product failures in that service failures are far more personal with psychological outcomes. In the event of a service failure, customers will often seek to attribute blame.

  7. Sales - Wikipedia

    en.wikipedia.org/wiki/Sales

    Sales are activities related to selling or the number of goods sold in a given targeted time period. The delivery of a service for a cost is also considered a sale. A period during which goods are sold for a reduced price may also be referred to as a "sale".

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